StreetTrend LLC is committed to caring for our Earth by launching initiatives for each of our brands. Below is a short highlight of each of those initiatives.
The Re:new Capsule debuting in 2020 is made with at least 50% natural recycled leather fibre, the production of the Re:new sneaker collection dramatically reduces levels of waste, consumption and energy that go into traditional leather production. In an innovative and sustainability-focused process, our Re:new sneakers are made from discarded scrap pieces left over from traditional leather production. The fibres of this leather are combined with synthetic fibres and woven together in a process called ‘water fusion’. After undergoing various finishing phases, including pigmentation, the end result is a single material roll. Re:new unique leather reduces environmental impact by 80% by drastically cutting back on the levels of waste, consumption and energy that goes into traditional leather production.
Through its philanthropic efforts, PS821 has partnered with Water.org to donate to a percentage sales and make an impact on bettering thEarth. The brand also launched a completely vegan collection in 2019 which featured vegan terry cloth materials.
As part of PS821’s commitment to environmental efforts, the team launched an awareness and donation campaign for the devastating Australian wildfires. The campaign generated over 1 Million Global Impressions raising awareness on this issue.